by Suman Gupta
National, December, 2022: The Good Glamm Group, South Asia’s largest Content-Creator-Commerce conglomerate, has announced a paid weeklong holiday for its staff for the second time, starting December 25 2022 to January 1, 2023. The year 2022 has been a year of great achievements for the company and everyone at The Good Glamm Group has played a significant role in the group’s journey and where the company stands today.
The company invites its staff to take advantage of the week off to create a perfect balance between professional and personal life and reenergize for the year 2023.
“Employees are at the heart of everything we do at The Good Glamm Group. It is of utmost importance that we recognize the hard work and efforts put in by all our employees towards the company’s vision. The Good Glamm Group year-end break is the perfect time for them to take those long-awaited trips and spend quality time with their loved ones during the holiday season of Christmas and New Year. – Kartik Rao, Group Chief People Officer, The Good Glamm Group
Furthermore, keeping in mind that it might not be feasible for all employees to take the week off during this time depending on their role. The company doesn’t let business priorities take away this benefit from a single person and ensures to go an extra mile to give people the option to leverage this break at their convenience. The group extends this week off to be compensated within the financial year at a time of its employee’s choice.
In October this year, Good Glamm Group’s D2C brand MyGlamm had come on board as the exclusive makeup sponsor for Bigg Boss season 16, this was the Group’s G3 largest cooperation this year. Further celebrating the partnership, The Good Glamm Group had conducted an internal “G3 ke Big Boss” activity across the company’s brands in response to the reality series BIGG BOSS Season 16. Every week, there were numerous enjoyable team competitions and amazing prizes to be won, including trips to exciting locations and family dinners at prestigious hotels. The opportunity to visit the genuine BIGG BOSS house and interact with the inmates was the grand prize at the conclusion of this programme! Beyond this, the Good Glamm Group arranged lovely Diwali festivities at their offices in Delhi and Mumbai, as well as a virtual party for those working from home, to celebrate the spirit of togetherness, especially after the sparse celebrations in the previous two
This year-end week off is yet another initiative by The Good Glamm Group in line with this belief and to ensure that people continue to remain at the core of the Group’s culture.The Group hopes this break serves as the perfect New Year Gift for everyone and refreshes them for a more enriching 2023.
About The Good Glamm Group:Founded by Darpan Sanghvi, Priyanka Gill and Naiyya Saggi, the Good Glamm Group is South Asia’s largest content-creator-commerce conglomerate that comprises a portfolio of innovative and fast-growing DTC beauty and personal care brands, powered by its proprietary digital ecosystem of content and creator assets.
The Good Glamm Group has three key divisions:
- The Good Brands Co led by Sukhleen Aneja, is South Asia’s largest portfolio of DTC beauty and personal care brands: MyGlamm, St Botanica, The Moms Co, Organic Harvest, Sirona and BabyChakra.
- The Good Media Co led by Priyanka Gill is one of the world’s largest digital media companies comprising POPxo, ScoopWhoop, MissMalini and BabyChakra. It has a large digital audience comprising 88 million POPxo annual users, 100 million users of ScoopWhoop, 35 million annual users of MissMalini and BabyChakra’s 39 million mothers community & 10,000 doctors network.
- The Good Creator Co led by Sachin Bhatia is one of the world’s largest influencer platforms tracking 1.5 million influencers. It also comprises celebrity influencer company MissMalini and Vidooly – one of the world’s leading content and influencer analytics platforms.
The Good Glamm Group International team led by Asad Raza Khan is headquartered in Dubai. It functions as the international distribution and sales platform for the beauty and personal care brands within the Group.
This impressive digital reach when combined with the Good Glamm Group’s 50,000 offline points of sale gives brands within the Good Glamm Group an unprecedented omnichannel scale, further amplified by the group’s unparalleled expertise in DTC growth, new product development and technology & data science. The Good Glamm Group has also set up an international division with teams in Singapore and Dubai.
The ‘Good’ in The Good Glamm Group underscores its commitment to inclusive beauty and cruelty-free, vegan, environment-friendly, clean beauty products and focuses on creating engaging experiences for consumers, truly enhancing their lives through positive content and creator inspirations. The Good Glamm Group is South Asia’s first DTC beauty unicorn and is backed by marquee equity investors such as Warburg Pincus, Prosus Ventures, L’Occitane, Bessemer Venture Partners, Accel, Amazon, Stride Ventures, Trifecta Capital, Ascent Capital, Alteria Capital, Tano Capital LLC and the Mankekar Family Office.
