BANKING/FINANCE

Polaris India signs MOU with J&K Bank to provide easy financing options in the region

by Suman Gupta

Move aimed at helping customers from the region give access to Sportsman 570 tractor in an affordable manner

Srinagar, India – Polaris India Pvt. Ltd., a wholly-owned subsidiary of Polaris Industries Inc., the world leader in Off-Road and All-Terrain Vehicles, and J&K Bank, a prominent financial institution, today announced the signing of a Memorandum of Understanding (MOU). The MOU signed at the J&K Bank Headquarters in Srinagar, will ease the journey of customers from the region to buy and use Sportsman 570 Tractor, one of Polaris India’s flagship and best-selling products.  By introducing seamless financing solutions for the vehicle, Polaris and J&K Bank are enabling a simplified and more accessible purchasing process for the customers.

The agreement was signed in the presence of Ashutosh Sareen, General Manager of Corporate Banking MSME/Agriculture Forex at J&K Bank by Nishi Kant Sharma, Deputy General Manager and Lalit Sharma, Director/Country Head of Polaris India. Ufair Ajaz, CEO/VP of Kashmir Motors, and other bank officials also graced the occasion with their presence.

Talking about the collaboration, Mr. Lalit Sharma, India Country Manager, Polaris India Pvt. Ltd. said, “The collaboration is a significant step to boost the purchase experience for Polaris customers in the region. With this MOU, customers will have better access to finance options, enabling them to conveniently acquire their desired Polaris vehicle. As leaders in the sector, we have always focused on enhancing customer experience and satisfaction, and this partnership is another major step to ensure the same.”

He further added, “This collaboration will not only facilitate the buying process for our customers, but it will also strengthen the Polaris brand in the region. We believe our customers will greatly benefit from the seamless financing options provided by J&K Bank.”

Nishi Kant Sharma, Deputy General Manager at J&K Bank said, “We are glad to partner with Polaris India in their endeavour to offer easy access to their products for the customers in the region. We are confident that the Kashmiri farmers will use this opportunity to further increase their productivity.”

About Polaris India:Polaris Inc. (US) designs, engineers, manufactures and markets innovative, high-quality Off-Road Vehicles (ORVs), including All-Terrain Vehicles (ATVs), Polaris RANGER ®, RZR® side – by – side, Snowmobiles, Indian Motorcycles and On – Road Electric.

Polaris India Pvt. Ltd. was established as a wholly owned subsidiary of Polaris Inc. (USA). We launched our flagship products including All-Terrain Vehicles (ATVs), Polaris RANGER: RZR® side – by – side and Snowmobiles in India on 24th August 2011. Through our selected product range, we are creating a whole new culture of Off-Road adventure in India. Polaris India has a strong network of 10 dealerships and state of the art Polaris Experience Zones (Off-Road Tracks) to take the off-road riding culture way ahead. The Polaris networks are located at Jammu and Kashmir, Delhi, Ahmedabad, Dimapur, Chennai, Cochin, Hyderabad, Jaipur, Mumbai and Bengaluru.

Information about the complete line of Polaris products, apparel, and vehicle accessories are available from authorized Polaris dealers or at http://www.polarisind.in.

About J&K Bank:J&K Bank is a prominent financial institution in India, catering to the diverse financial needs of its customers for many decades. With a focus on customer-centric services, J&K Bank offers a comprehensive range of banking and financial solutions to individuals and businesses alike.

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