EDUCATIONEntertainmentENTERTAINMENT / SPORTS

KidZania India and Magic Bus India Foundation Bring Empathy, Kindness and Creative Expression to Life for Children

by Suman Gupta 

Mumbai, 4th June 2026: KidZania India, a global leader in edutainment, has partnered with Magic Bus India Foundation, one of India’s leading non-profit organisations working with children and youth, to launch the Greeting Card Making Establishment at KidZania Mumbai and Delhi NCR.

The initiative invites children to participate in a creative, purpose-led activity to design thoughtful greeting cards filled with hope, encouragement, and joy for children supported by Magic Bus. Through this immersive, play-based learning experience, children will be encouraged to explore empathy, social awareness, kindness, and the importance of inclusion towards underserved communities.

Designed as an engaging hands-on experience for children aged four and above, the establishment will encourage participants to express themselves through art and creativity. Guided by KidZania’s Zupervisors, children will create personalized cards using colorful materials and meaningful messages, learning how small gestures can become powerful expressions of care and connection.

Speaking on the launch, Tarandeep Singh Sekhon, Chief Business Officer, KidZania India, said, “The Magic Bus Greeting Card Maker role-play is a meaningful addition to KidZania as it encourages children to understand the importance of empathy, kindness and social responsibility through a hands-on creative experience. By designing greeting cards for underprivileged children, kids not only express their creativity but also learn the joy of giving back. At KidZania, we believe role-play can do more than entertain — it can help children better understand the world around them and their role in shaping it. Our partnership with Magic Bus enables us to create an activity that is engaging, enjoyable and deeply purposeful.”

Jayant Rastogi, Global CEO, Magic Bus India Foundation, said, “At Magic Bus, we believe critical life skills such as empathy and creativity are best nurtured early in life. Through our partnership with KidZania, we are creating an engaging space where children can express creativity while understanding the value of compassion, inclusion, and social responsibility. Through immersive, hands-on experiences, we hope to encourage young minds to recognise the role each individual can play in building a more inclusive and better society. We also hope such collaborations inspire more organisations to come together, create collective impact, and reach underserved communities at scale.”

The activity will support children’s development by encouraging creative expression and nurturing empathy, kindness, social awareness, and emotional expression in an interactive environment. With this launch, KidZania further strengthens its commitment to meaningful learning experiences that combine creativity with real-world values for children, and Magic Bus brings its focus on empathy, positive childhood development, and inclusion into a live experiential setting.

About KidZania : KidZania is an interactive family entertainment and learning center that empowers, inspires, and educates children through real-life role-playing activities. Built like a city—with roads, vehicles, buildings, its own economy, and currency—KidZania blends reality with entertainment to create a powerful developmental platform where kids explore careers, money management, and life skills.

Each of the 100+ role-plays is designed by educationalists and child experts to build essential skills and values. ‘Purpose Partners’ enhance these experiences through immersive, branded role-plays, making KidZania a unique and sustainable engagement platform. Globally present in 27 cities across 21 countries, KidZania operates in India in Mumbai and Delhi-NCR.

About Magic Bus India Foundation: Magic Bus India Foundation is one of India’s leading NGOs in education and skilling. Since 1999, the organisation has impacted over 5 million young people across India through scalable and inclusive development programmes.

Magic Bus works with underserved communities to enable young people to complete their education, build critical life skills, employability skills, and access sustainable livelihood opportunities. Its programmes focus on creating long-term pathways towards individual agency, economic empowerment, and enabling communities to move out of cycles of poverty.

The Adolescent Programme supports adolescents aged 12–18 through life skills education, Foundational Literacy & Numeracy (FLN), STEAM learning, and future-ready skills. Implemented across 22 states and Union Territories, it is strengthened through partnership with 10 state governments and NITI Aayog, and has reached over 40 lakh adolescents, with girls accounting for 52% of participants. Its Livelihood Programme equips youth aged 18–25 with transferable life and employability skills reaching over 3.5 lakh youth annually and enabling more than 84% to access sustainable jobs. Young women represent 60% of participants. The Rural Livelihood Programme strengthens entrepreneurship among peri-urban and rural communities by strengthening life skills, leadership, and entrepreneurial skills, and has supported the creation of over 2,455 entrepreneurs, 96% of whom are women.

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