by Suman Gupta
Mumbai, June 21, 2023 – Bajaj Consumer Care on June 20th, launched Bajaj 100% Pure Henna. Derived from the finest quality henna leaves and containing zero added chemicals, the product is 100% natural and fully safe. It can also be used on hands and feet which makes it a truly multi-purpose beauty essential.
Bajaj 100% Pure Henna is an innovative product specifically designed to offer consumers a 100% natural and wholesome solution to condition their hair as well as impart a rich natural colour.
“Henna has been a part of the traditional beauty regime in India since ages and we are delighted to introduce Bajaj 100% Pure Henna, a completely natural and safe product,” Mr. Jaideep Nandi, Managing Director, Bajaj Consumer Care said “Bajaj brand name is synonymous with trust for millions of Indians for decades. This product is the result of our commitment to providing our customers innovative but natural and safe products. Experience the goodness of nature with Bajaj 100% Pure Henna. You’d love it.”
Bajaj 100% Pure Henna would be available in the following variants across all leading stores in the country:
25 gm SKU: Priced at Rs. 10
75 gm SKU: Priced at Rs. 35
Exclusive SKUs for modern trade e-commerce channels would be launched soon. Modern trade typically includes hyper markets, supermarket chains and minimarkets.
Bajaj Consumer’s commitment to quality and customer satisfaction is reflected in the meticulous manufacturing processes employed to produce Bajaj 100% Pure Henna. Each pack is carefully prepared to ensure the preservation of henna’s natural goodness and effectiveness, promising a consistently high-quality product.