by Suman Gupta
Zee Business showcased its dominance in media coverage during the Budget 2024 speech, amassing an impressive 179311 live views. The channel’s special programming, ‘Budget 2024: Tezi Ki Guarantee’, effectively unraveled the complexities of the budget through a series of insightful shows. This success was bolstered by key partnerships with industry leaders such as LIC, Canara Bank, and Signature Global, alongside associate sponsors Motilal Oswal Financial Services and Capri Loans. These collaborations contributed to Zee Business’s ability to deliver comprehensive coverage that resonated with audiences nationwide. The data, sourced from Databeings-Union Budget 2024: General News & Hindi News Live Views (11 am to 12 Noon), underscores Zee Business’s position as India’s premier Business News Channel.
With an average concurrent view count that far exceeded its industry peers , Zee Business reaffirmed its status as the go-to destination for business news in India. A substantial lead over peers like Aaj Tak, CNBC TV 18, CNBC Awaaz, Republic Bharat, ET Now, India TV and ET Now Swadesh further solidified its dominance. The channel’s commitment to providing in-depth analysis and expert commentary ensured that viewers received timely and accurate information during this crucial event. This remarkable performance underscores Zee Business’s unwavering dedication to delivering high-quality programming that meets the needs of its audience, cementing its reputation as India’s leading business news source.
