CORPORATE / BUSINESS

Xiaomi India announces PatchWall Binge Award Winners for 2019

by Suman Gupta

Showcases most watched content in 2019 from Mi TVs’ PatchWall

Bengaluru, India, 12 February 2020 – Xiaomi, India’s number 1 smartphone and smart TV brand, today announced the second league of PatchWall Binge Award winners. Rolling out a number of exciting categories, the new award initiative explores a rich variety of content offered on Mi TVs’ PatchWall, and highlights some of the most loved movies, shows and music videos by Indian viewers in the year 2019.

The PatchWall Binge Awards showcase 12 different categories such as the most popular Bollywood film, popular International Film, popular TV Show in Hindi, popular Reality TV Series in 2019 and many more. These awards also analyze and shed light upon content consumption patterns of Indian consumers on Mi TVs’ PatchWall, and what deeply connects with them.

The PatchWall Binge Awards were conducted over a seven day period in December 2019, which included a combination of PatchWall content consumption analysis from over a million Mi TVs, and voting polls across the brand’s social media platforms, Mi community, as well as on PatchWall wherein votes were casted by Mi Fans and viewers for their favourite series, movies and music.  The top 12 winners across 72 different nominations were chosen after 560,000+ votes from PatchWall users.

Furthermore, the brand aims to recognize the efforts of its content partners whose platforms feature the most popular content in the award categories. Following are the award winners of PatchWall Binge Awards 2019:

Award Category

Content Title

Content Partner

Popular in Bollywood

URI

Zee5

Popular International Film

Mission Impossible – Fallout

Amazon Prime Video

Popular Regional Film

Arjun Reddy

Amazon Prime Video

Popular TV Show in Hindi

Kumkum Bhagya

Zee5

Popular Show in English

Jack Ryan

Amazon Prime Video

Popular Regional TV Show

Siyaasat (Tamil)

EPIC On

Popular Reality TV Series

Bigg Boss 13

Voot

Popular Originals i​n Hindi

Family Man

Amazon Prime Video

Popular Regional Originals

Auto Shankar

Zee5

Popular Bollywood Music Video

Bala – Shaitaan Ka Sala

Hungama Play

Live News

ABP Hindi

Popular Kids Content

Chhota Bheem

Zee5

Commenting on the successful second edition of PatchWall Binge Awards, Eshwar Nilakantan, Category Lead – Mi TV, Xiaomi India stated, “It is thrilling to see that all the hard work which our teams and content partners put into PatchWall pays off each year with the announcement of Binge Awards. I believe our focus on developing PatchWall is one of the key reasons behind MiTVs astounding success in India being the smart TV leader for 6 consecutive quarters. We congratulate all our content partners for their win, and extend a heartfelt thanks to all our Mi Fans who put faith in us and return the love while voting for their favorite content partner.”

He further commented, “We are all geared up for 2020 to give an even more enriched experience to all our Mi Fans, and make sure that PatchWall Binge Awards 2020 is going to be even bigger and better.”

Presenting some of the most popular entertainment content featured in 15+ languages, Xiaomi’s PatchWall powered Mi TVs offer 750,000+ hours of content across the largest library of Video-On-Demand providers.

PatchWall is Xiaomi’s own interface specially designed for India, bringing together more than 18+ different content partners, both local and global. Some of the top content partners are Hotstar, Zee5, Hungama Play, Voot, ALT Balaji, Sun NXT and many more.

About Xiaomi Corporation  : Xiaomi Corporation was founded in April 2010 and listed on the Main Board of the Hong Kong Stock Exchange on July 9, 2018 (1810.HK). Xiaomi is an internet company with smartphones and smart hardware connected by an IoT platform at its core. With the vision of being friends with its users and being the “coolest company” in the hearts of its users, Xiaomi is committed to continuous innovation, with an unwavering focus on quality and efficiency. The company relentlessly builds amazing products with honest prices to let everyone in the world enjoy a better life through innovative technology. Xiaomi is currently the world’s fourth-largest smartphone brand, and has established the world’s largest consumer IoT platform, with more than 171million smart devices (excluding smartphones and laptops) connected to its platform. Currently, Xiaomi products are present in more than 80 countries and regions around the world and have a leading foothold in many markets.

In July 2019, the company has for the first time made the Fortune Global 500 list, ranking 468th among all, and 7th in the Internet Services and Retailing category. Xiaomi is now the youngest Global 500 company.

Xiaomi India is the number 1 smartphone player since Q3 2017 IDC Quarterly Mobile Phone Tracker report

Xiaomi India is the number 1 Smart TV brand since Q2 2018 IDC Worldwide Quarterly Tracker

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