Vu Televisions premieres the Vu Cinema TV with Pixelium Glass Technology made for movie buffs and OTT content lovers for cinema-like experience!

by Suman Gupta

• Unique Pixelium Glass Technology for picture brightness and wide viewing angle

• 40 watt multi-dimensional front sound bar for audio quality and surround sound & Dolby Processing Audio for customising your viewing experience

• 100% robotic assembly – for bezel-less design that ensures absolute precision,  uniform brightness and sleek frameless designs

• India’s first TV for Movie buffs and OTT content lovers

• Available in 3 sizes – 43”,50”and 55” inches

Mumbai,January 2020: VU Technologies, India’s leading premium television company today launched a new category of television which is set to change cinema viewing experience for its audience. Labelled, ‘Vu Cinema TV’ this new smart television is equipped with Vu’s Pixelium Glass Technology, in-built 40 Watt Tweeter and front sound bar, and Dolby processing Audio to enhance the viewing experience of the viewer. Vu Cinema TV is India’s first TV that involves 100% robotic assembly of LED panels that ensures absolute precision, uniform brightness across all edges and sleek frameless design.

Speaking at the launch, Devita Saraf, Chairperson and CEO, VU Technologies said, “Vu Televisions are the leaders in hardware and software innovation for TVs in India since 2006 and we have kept that promise with the launch of Vu Cinema TV. This television is specifically designed keeping in mind the viewing pattern of today’s millennials who prefers to watch content across OTT platforms. Consumers can save on expensive movie theatre tickets and get cinema-like picture quality on OTT content from the comfort of their home.”

Vu Cinema TV’s breakthrough, high-performance optical panel with Vu Pixelium Glass Technology, enhances light reflection by 40% elaborating picture brightness and wide viewing angle. Compared to other 4K UHD’s the Vu Cinema TV gives an incredible 500 nits brightness.

Vu’s theatrical sound with 40W Tweeter and sound bar amplifies vocals and bass along with 2 Tweeter handling the higher notes assures that full-range of sound pours into the room.

The 40W multi-dimensional front sound bars ensure clarity of vocals and surround sound. The rich immersive sound fills any living space unleashing the ultimate cinematic experience. The Dolby Processing Audio fitted in Vu Cinema TV ensures that the viewer gets captivating theatre-like audio-visual performance. Each mode widens the sound field customising the viewing experience.

Vu also puts more control in the viewer’s hands with the new ActiVoice remote and Google Assistant support that gives direct access to the best of content and films. The 5 Hotkeys on voice remote gives easy access to premium content from partners like Netflix, Amazon Prime Video, YouTube, Hotstar and Google Play. Vu’s Upscaler Technology built in Vu Cinema TV transmits cinematic realism from VOD channels like Netflix, YouTube and amazon Prime on the screen.

For the uninitiated viewer, the pre-loaded VU Help App provides demos on how to use Android Smart function, how to set up TV and connectivity, and learn more about the apps.

Vu Cinema TV is available in three variants 43”, 50” and 55” with sound bar and is priced at

Rs.26, 999, Rs.29, 999 and Rs.33, 999 respectively. It will be available on Amazon from 18th January onwards.

About Vu Technologies Pvt. Ltd:Vu Technologies Pvt. Ltd was established in the year 2016. Headquartered out of Mumbai, Vu’s R&D centre is located in California, USA. Vu’s manufacturing and assembly units are spread across Korea, Japan, and India. In the last 13 years Vu Television has become the only Indian Premium TV brand to record a turnover of Rs.1000 cr. With over 21 lakhs TV’s sold till date, Vu is the fourth largest premium television maker in India.  Vu has over 22 different variants of Tv’s across sizes ranging from 32” to 100”.