The Body Shop  Scents of Life My Fragrance My Choice

EXPRESS YOURSELF WITH THE NEWSCENTS OF LIFE FRAGRANCE COLLECTION FROM THE BODY SHOP

‘A PLAYFUL & SOPHISTICATED RANGE CO-CREATED WITH MIDDLE-EASTERN WOMEN AND INFLUENCERS’

by Suman Gupta

If your scent could speak, what would it say? Never afraid to make a bold statement, The Body Shop are celebrating freedom of expression with an innovative new fragrance range. Working creatively with women from across the region, the brand has created the Scents of Life collection. Fragrance lovers can design their own bespoke fragrances with a mix and match collection of Fragrances, Essences and Spritzes – 15 cruelty-free, vegan scents for women and men. This is a changing time in the region. Women are finding their voice, and The Body Shop is right there with them. Expanding on their existing fragrance expertise, the brand has partnered with Middle Eastern influencers to co-create a playful take on the time-honoured tradition of mixing scents, supporting female empowerment, self-expression and progress for a new generation. With the Scents of Life range, it’s your fragrance, your choice.

IT’S TIME TO CELEBRATE YOURINDIVIDUALITY, EXPRESS YOURSELFAND HAVE FUN WITH FRAGRANCE.

About The Body Shop: Founded in 1976 in Brighton, England, by Dame Anita Roddick, The Body Shop is a global beauty brand and a certified B Corp™. The Body Shop seeks to make positive change in the world by offering high-quality, naturally-inspired skincare, body care, hair care and make-up produced ethically and sustainably. Having pioneered the philosophy that business can be a force for good, this ethos is still the brand’s driving force. The Body Shop operates about 3,000 retail locations in more than 70 countries. Along with Aesop, Avon and Natura, The Body Shop is part of Natura &Co, a global, multi-channel and multi-brand cosmetics group that is committed to generating positive economic, social and environmental impact. The four companies that form the group are committed to generating positive economic, social and environmental impact.