SBI launches ‘YONO Super Saving Days’

by Suman Gupta

• SBI announces its exclusive 4 days shopping festival for over 34 million YONO users

• Starting February 4, the YONO Super Saving Days would be live till February 7

• YONO users can avail up to 50% discounts from various merchant partners in multiple categories

• Currently, over 100 e-merchants have partnered with YONO

Mumbai, February, 2021: Country’s largest lender State Bank of India (SBI) has announced the launch of its unique shopping carnival – ‘YONO Super Saving Days’. Commencing on the 4^th of February, the four days shopping extravaganza which is concluding on the 7^th is all set to offer an exclusive range of discounts and cashback to the users of SBI’s banking and lifestyle platform, YONO.

This New Year, YONO Super Saving Days are coming up with best-in-class offers in the leading categories including electronics, furniture, travel, hospitality, online shopping with Amazon, and so on. To offer an ultimate shopping delight to its over 34.5 million users during this shopping festival, YONO has partnered with some of the top merchants including Amazon, OYO, Pepperfry, Samsung, and Yatra.

In the YONO Super Saving Days, customers can avail up to 50% off on hotel booking with OYO, 10% discount on flight booking with Yatra.com, 15% discount on Samsung mobiles, tablets, and watches along with other exclusive benefits. Additionally, YONO users will get an extra 7% off on buying furniture from Pepperfry and up to 20% cashback on shopping in select categories on Amazon.

CS Setty, MD (Retail & Digital Banking), SBI said, “To add further cheer and optimism this new year, we are glad to announce the YONO Super Saving Days for our customers. This special initiative by the bank is a step ahead to fulfill the shopping needs of our customers through YONO with attractive deals and discounts in an array of shopping categories. We look forward to witnessing wholehearted participation in this mega shopping event exclusively designed for our valuable YONO users. We are also pleased to see YONO continue to gain momentum and popularity among customers. At SBI, it’s our constant endeavor to provide an extra layer of convenience to our customers in terms of their banking and lifestyle requirements.”

YONO SBI has redefined the way Indians bank and shop. The platform is also acting as a significant contributing factor towards the digitization of financial and lifestyle services in the country. In just 3 years, YONO has shown remarkable growth with over 74 million downloads and more than 34.5 million registered users. It has partnered with over 100 e-commerce players in more than 20 categories including Electronics, Fashion & Lifestyle, Multi-Category, Gifting, Home & furnishing, Travel to booking Cars & SBI approved Properties with the option of availing Car & Home loans at Zero processing fees & attractive interest rates. The Bank’s flagship banking and lifestyle platform – YONO is also a global name having tasted its success in international markets as well.

About State Bank of India:State Bank of India (SBI) is the largest commercial bank in terms of assets, deposits, branches, customers, and employees. It is also the largest mortgage lender in the country. As on September 30, 2020, the bank has a deposit base of over Rs. 34 lakh crore with CASA ratio of more than 45% and advances of nearly Rs. 24 lakh crore. SBI commands a market share of a little over 34% in home loans and about 32% in the auto loans segment. The Bank has the largest network of almost 22,300 branches in India with an ATM / CDM network of close to 58,800 and total BC outlets of more than 66,500. The number of customers using internet banking facilities is nearly 81 million. The integrated digital and lifestyle platform by SBI – YONO has crossed the figure of 74 million downloads. YONO which has 34.5 million registered users, witnesses over 8.5 million logins per day. In Jan 2021 alone, YONO SBI disbursed an average of over 4500 personal loans and around 11,000 agri gold loans on a daily basis. On social media platforms, SBI has the highest number of followers on Facebook and Twitter amongst all banks worldwide.