by Suman Gupta
Mumbai, October: Qualcomm Technologies Inc. today announced a new, India-focused campaign for Snapdragon Insiders titled “Unleash your Dreams”. Snapdragon Insiders is a growing community of Snapdragon fans around the world. The campaign provides a unique platform for enthusiasts to pursue their creative endeavours in the areas of photography, sound, and videos, and join the large and growing community of Snapdragon Insiders in India.
The campaign was touted by Cristiano Amon, President and Chief Executive Officer of Qualcomm Incorporated, at the Snapdragon Insiders event held at the Taj Lands End Hotel in Mumbai amid Snapdragon Insiders as well as renowned artist influencers from several industries who will feature in the campaign.
As a part of the “Unleash your Dreams” campaign, Qualcomm Technologies has announced three India specific contests for Snapdragon Insiders that are open to anyone interested in exploring their passion for photography, film making or music. A panel of celebrity judges including Dabboo Ratnani, Atul Kasbekar, Aarzoo Khurana, Shankar Ehsaan Loy, Neeti Mohan, Benny Dayal, Darshan Raval, Rakeysh Omprakash Mehra, Zoya Akhtar and Imtiaz Ali, will shortlist 11 participants, who will get opportunities to work closely with the judges and hone their craft further.
Speaking on the campaign launch, Anand Subbiah, Senior Director, Qualcomm India Pvt. Ltd. and Head of India Marketing and Communications, said, “Snapdragon® Mobile Platforms are driving innovation and delivering premium experiences on billions of devices worldwide. The Snapdragon ‘Unleash your dreams’ campaign is designed to unleash creativity for scores of Snapdragon fans across India. This campaign featuring leading celebrity talents in photography, music and videos provides Snapdragon Insiders a unique opportunity to showcase their talents and fulfill their dreams. Winners get to work closely with the celebrities and learn firsthand from their heroes. Snapdragon Insiders is a community created to celebrate talent and share ideas, and we look forward to welcoming even more Snapdragon fans into the community through this campaign.”
Become a Snapdragon Insider and get access to the latest Snapdragon-related news, behind-the-scenes content, and premium experiences. Connect with our exclusive Snapdragon Insider community on: Instagram, Twitter, and YouTube.
About Qualcomm: Qualcomm is the world’s leading wireless technology innovator and the driving force behind the development, launch, and expansion of 5G. When we connected the phone to the internet, the mobile revolution was born. Today, our foundational technologies enable the mobile ecosystem and are found in every 3G, 4G and 5G smartphone. We bring the benefits of mobile to new industries, including automotive, the internet of things, and computing, and are leading the way to a world where everything and everyone can communicate and interact seamlessly.
Qualcomm Incorporated includes our licensing business, QTL, and the vast majority of our patent portfolio. Qualcomm Technologies, Inc., a subsidiary of Qualcomm Incorporated, operates, along with its subsidiaries, substantially all of our engineering, research and development functions, and substantially all of our products and services businesses, including our QCT semiconductor business.
Snapdragon is a product of Qualcomm Technologies, Inc. and/or its subsidiaries. Snapdragon and Snapdragon Insiders are trademarks or registered trademarks of Qualcomm Incorporated.
