AutoCORPORATE / BUSINESS

Isuzu Motors India drives into Chhattisgarh. Opens a new dealership in Raipur

by Suman Gupta

Inaugurates a new 3S facility of ‘Shubh ISUZU’ in Raipur

Launches the range of ISUZU D-MAX Pick-ups and mu-X SUV in the city

November, 2019, Raipur: Isuzu Motors India, the manufacturer of world-renowned D-MAX pick-ups, has set its footprint in Chhattisgarh with the inauguration of a new 3S dealership facility in Raipur, today. The company has appointed ‘Shubh ISUZU’ as its authorised dealer in the city and launched the range of ISUZU pick-ups (commercial and personal) and mu-X SUV, marking the start of sale from the new outlet. The new 3S (Sales, Service and Spares) facility is conveniently located on Ring Road 1, NH-6, Raipur, providing access to highly reliable and efficient ISUZU utility vehicles.

The touch-point, spread over an area of 6000 sq.ft., has a lifestyle showroom with multiple car display area and well-equipped service centre to provide best sales and service experience to customers. This inauguration of the new dealership in Raipur marks ISUZU’s entry into Chhattisgarh with plans to add more outlets in the state in future. ISUZU announced a special offer for Chhattisgarh Customers of 3 years Free Periodic Maintenance Service (PMS) for V-Cross and S-CAB customers purchasing these vehicles from Shubh ISUZU in the state. The offer is valid for all purchases made on or before March 31st, 2020. T&C apply.

The new facility was inaugurated today by the senior management team of ISUZU and Shubh ISUZU in the presence of customers. The new touch-point will be manned by sales and service personnel trained by ISUZU.

Speaking on the occasion, Mr. Takeshi Hirano – Vice President, Sales & Marketing, Isuzu Motors India, said, “We are extremely pleased to serve the customers of Chhattisgarh with our range of world-class ISUZU utility vehicles. Today, with the opening of a new facility in Raipur, we are well placed to address the growing demand for ISUZU vehicles in the state. Chhattisgarh is one of the fastest growing states in the country, thanks to the bustling industrial activity and increasing infrastructure development. Also, with the recent policy announcement by the state government to boost business growth in the state, we see a good potential for our range durable and reliable D-MAX commercial pick-ups across sectors. Our dealership operations are in line our global customer-centric approach and customers can rest assured of appropriate sales and service support at all times. I wish Shubh ISUZU the very best in their journey with us.

Mr. Prashant Mandhan – Director, Shubh ISUZU, said, “We are extremely pleased and excited to be associated with Isuzu Motors India. ISUZU vehicles are known for their reliability, durability and performance and are built to last a lifetime. Customer satisfaction has always been one of our core values and we are committed to it by delivering the best that customers deserve. I would like to thank the ISUZU management for giving us the opportunity to serve the customers of Raipur and nearby locales with these world-class products and services.”

Shubh ISUZU is part of Mandhan Group, a diversified business entity having significant presence in the automobile retail business in Chhattisgarh. The Group has operations in Raipur, Bilaspur, Bhilai and Korba with adequate sales and service capabilities. The company has won a lot of accolades and recognition for customer satisfaction and proactive customer engagement initiatives.

ISUZU D-MAX Regular Cab:

The ISUZU D-MAX Regular Cab, a single cabin pickup, is a tough, powerful and reliable workhorse that is globally known for its performance and life-long durability. The Regular Cab is available in both flat deck and cab-chassis variants. The flat deck variant excel in meeting the wide range of applications in commercial transportation, while the Cab-chassis variant is an ideal choice to build reefer containers for cold chain transport applications. The Cab-chassis variant can also be customized for special purpose applications in the logistics and allied businesses.

‘D-Serve’ – The company offers ‘D-Serve’ package at no additional cost for Regular Cab model. The package provides Free Periodic Maintenance for 3 years / 100,000 kms (whichever is earlier) – includes PMS parts, lubricants, related labour costs and certain wear & tear items. This excludes accidental damage related repairs. The offer is valid for all Regular Cab vehicles purchased on or before March 31st, 2020.  (Terms & Conditions apply).

ISUZU D-MAX S-CAB:

The ISUZU D-MAX S-CAB, a 5-seater Pick-up, offers a unique combination of Space, Performance and Strength in Smart proportions. It caters to the modern businessmen and professionals who seek high level of sophistication, space. The S-CAB is now also available in a Hi-Ride variant, which provides a higher ground clearance required for travelling smoothly over challenging roads. The S-CAB is also ergonomically designed and offers superior features for safety, comfort and convenience for the modern Pick-up driver.

ISUZU D-MAX V-Cross:

The ISUZU D-MAX V-Cross is India’s preferred Lifestyle and Adventure Utility Vehicle, caters to those SUV buyers who seek adventure and want to stand out among their peers. The recently launched new V-Cross, now comes with new design giving a more aggressive and solid stance on or off-road. It has a new 18 inch diamond cut alloy wheels, bi-led headlamps and many more newly added features that make the exterior design of vehicle truly aspirational. On the interior, it gets all-black upholstery with perforated leather seats, piano black garnish finish on dashboard, new 3D electroluminescent meter, Gear Shift Indicator and more. The new V-Cross is also loaded with features like PESS, speed-sensing auto door lock etc. Safety is further enhanced with Co-driver Seat Belt Reminder, Hill Start Assist and Hill Descent Control, making the V-Cross the most competent and comprehensive lifestyle pick-up in the country, today.

ISUZU mu-X:

The ISUZU mu-X is a premium 7-seater full size SUV designed to offer the best of both worlds – All Muscle and All Heart. It is a perfect combination for those buyers who seek not only style, power and a dominating road presence but also want to have the best-in-class space and comfort for their family. The new mu-X comes with refreshed exteriors (front & rear), exuding more aggressive stance, premium ‘Lava Black’ interiors, additional safety features including 6-Airbags (front, side and curtain), Hill Descent Control (HDC) and 18-inch multi-spoke twist design diamond-cut alloy wheels making the SUV sportier and muscular.

The ISUZU mu-X comes with ‘5ECURE’ package that provides Warranty and Free Periodic Maintenance for 5 years or 150,000 km (whichever is earlier). The new mu-X also comes with attractive finance options. (Terms & Conditions apply.)

The ISUZU vehicles are attractively priced with the ISUZU mu-X (4X2 variant) at ₹ 27,30,394/-, V-Cross (Standard) at ₹ 16,52,203/-, D-MAX S-CAB at ₹ 9,12,330/ – and D-MAX Regular Cab Flat Deck at ₹ 7,59,042 /- (all prices, ex-showroom – Raipur).

About Isuzu Motors India Pvt. Ltd.: Isuzu Motors India Private Limited (IMI), a subsidiary of Isuzu Motors Limited, Japan, was established in August 2012. Headquartered in Chennai, the company sells the popular ISUZU D-MAX V-Cross – India’s First Lifestyle and Adventure Pick-up and the ISUZU mu-X, premium 7-seater SUV in the personal vehicle segment and variants of ISUZU D-MAX pick-ups – S-CAB and Regular Cab, for the commercial segment. ISUZU vehicles are known for their reliability and performance around the world. Renowned the world-over, ISUZU vehicles are gaining huge significance in the Indian market as well, thanks to the ‘value proposition’ it offers the customers.

Isuzu Motors India manufactures these products at its new manufacturing plant in Sri City, spread over an area of 107 acres in the state of Andhra Pradesh. The company began its manufacturing operations in April 2016, with strong focus on quality and commitment to Indian market. An ISO 9001:2015 certified company, Isuzu Motors India is committed to providing products and services of the highest level of quality to ensure customer delight.

The company has dedicated dealer touch-points, conveniently located in 48 locations across the country. The company also operates a Lifestyle Brand Showroom with Café at Nariman Point, Mumbai. For more information on the company, and its products/services. http://www.isuzu.in

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