Dassault Systèmes and Geico Taikisha Drive Mass Customization in the Auto Body Paint Shop of the Future

by Suman Gupta

Dassault Syst譥s is collaborating with Geico Taikisha, global leader in the planning and construction of turnkey automotive car painting systems, on a joint initiative to improve the production flexibility of automotive manufacturers in an era of increasing mass customization.

Geico Taikisha will implement Dassault Systèmes’ DELMIA applications as the manufacturing execution system of its “Smart Paintshop,” its auto body paint shop of the future that integrates smart, connected and strategic solutions to improve the efficiency, safety, quality, costs and sustainability of the auto body painting sector.   This will enable Geico Taikisha to offer an end-to-end solution to its automotive customers for managing the challenges of the factory of the future, while delivering unique value.

DELMIA applications transform global operations through digital continuity, a shared digital landscape connecting all stakeholders that improves visibility into, control over and synchronization across manufacturing operations and supply chain processes on a global scale.  By engaging in a model-based, data-driven digital experience, users can establish a common set of operational processes that can be created, managed, and governed holistically, to improve agility and expand continuous improvement across the enterprise and extended value network.

As the automotive market increasingly demands high quality made-to-order products at the lowest cost, flexible production models that rely on big data and internet of things technologies enable the industry to adapt to high levels of customization and continuously innovate processes and solutions.   For Geico Taikisha customers, a digital manufacturing execution system for factories that can be tailored for “Smart Paintshop” users would enable them to rely on real-time data to prevent maintenance and improve quality, production rates and production efficiency.