by Suman Gupta
– Launched in the Presence of Renowned Director Leena Yadav and acclaimed cinematographer and filmmaker Aseem Bajaj, this is the first wide zoom lens in the Duvo series, offering cinematic visuals with stunning bokeh, combined with the intuitive operation of a broadcast lens.
– Covering a versatile 14mm wide-angle to 100mm mid-telephoto, this compact and lightweight lens measures just 266.9mm in length and weighs 2.54kg, ensuring high mobility and ease of use.
– Dual-format compatibility enables seamless use with both Super 35mm and full-frame sensors.
Mumbai, October 17, 2024: FUJIFILM India, a leading company in Broadcast, Cine lenses and Electronic Imaging announced the launch of its new portable broadcast zoom lens, the FUJINON HZK14-100mm (Duvo Portable) at the 33rd edition of the Broadcast India Show. As the third lens in the Duvo series, following the FUJINON HZK25-1000mm (Duvo Box) and FUJINON HZK24-300mm portable lens, and the first wide zoom model, this lens is designed to deliver cinematic-quality visuals while maintaining the smooth, reliable operation of broadcast lenses. Targeted at filmmakers and broadcasters, the FUJINON HZK14-100mm provides an ideal balance of image quality and practical functionality, making it a versatile tool for various productions.
The FUJINON HZK14-100mm is a compact, lightweight dual-format lens designed for large image sensors, boasting of 7.1x Zoom, offering a 14-100mm focal range in Super 35. With the built-in 1.5x expander, it extends to 21-150mm, providing coverage for 16:9 in large-format cameras. Weighing just 2.54kg and measuring 266.9mm, it’s the most portable in the Duvo series. This lens delivers cinematic visuals with beautiful bokeh, using advanced aspheric elements and Super-ED lenses. It offers seamless broadcast-style operation and is compatible with third-party cinema accessories, making it versatile for both broadcast and cinematic production.
The FUJINON HZK14-100mm offers a range of advanced features, making it a standout in broadcast and cinematic production. Designed for cinematic visuals, the lens incorporates high-quality aspheric elements and Super-ED lenses, which reduce aberrations and deliver beautiful cinematic footage with stunning bokeh, even at a maximum aperture of T2.9. Its operational flexibility is enhanced with a broadcast-style drive unit for seamless zoom and focus, and it is fully compatible with third-party accessories commonly used in cinema production.
Renowned Film Director Ms. Leena Yadav said “Thanks to the evolving taste of the consumers today, cinema has matured and now opened it’s doors to cinematic freedom. I see this new Fujinon 14-100mm Duvo Lens as an enabler of my imagination. From what I hear through the experts here, this Lens would give me a wider and shallow depth of field along with good low-light output. I am sure this series of lens would help to empower the imagination of the Indian film industry as well.
Mr. Aseem Bajaj, acclaimed cinematographer and filmmaker, talked about the versatility of FUJIFILM’s lenses, which he experienced first hand while shooting the film ‘Becoming’ with Fujinon Premista series of cine lenses (19-45mm; 28-100mm; 80-250mm) “Working with Fujinon was a game-changer in terms of image quality and depth of field. The seamless fusion of the FUJINON lenses and the GFX series allowed me to capture the soul of ‘Becoming’ with stunning detail, rich colors, and cinematic bokeh. The new Duvo series seems to be a very promising product and 14-100mm sounds very exciting to me. Looking at the specifications, I am sure this product will be a gamechanger as far as cinematic shots and perspectives from a low light is concerned. I am looking forward to getting hands-on and using the Lens soon.
Mr. Koji Wada, Managing Director, FUJIFILM India, shared his enthusiasm, “At FUJIFILM India, we are committed to delivering innovative products and solutions that embody our philosophy of ‘Value from Innovation.’ By blending diverse ideas, unique capabilities, and extraordinary people, we aim to create solutions that bring joy and smiles to the world. The new FUJINON HZK14-100mm lens exemplifies this mission, offering broadcast professionals the flexibility and quality they need to achieve outstanding results in various environments.”
Large image sensor cameras are becoming more prevalent in the broadcast industry to fulfill the demand for cinematic qualities like shallow depth of field, beautiful bokeh, and high dynamic range. While cinema lenses excel in these areas, they often lack the zoom capabilities and ease of use required for broadcast applications. The FUJINON HZK14-100mm overcomes this challenge by delivering cinema-quality visuals alongside the ergonomic operation of broadcast lenses. With this innovation, FUJIFILM reinforces its commitment to advancing optical technology for video professionals.
About FUJIFILM India:FUJIFILM India Pvt. Ltd. Established in 2007 is a wholly owned subsidiary of FUJIFILM Holdings Corporation, Tokyo. FUJIFILM India is present in four business segments – Healthcare, Electronics, Business Innovation and Imaging. With a vast portfolio of technologically advanced products, the company is involved in the business of Healthcare, Endoscopy Systems, Photo Imaging Solutions, Electronic Imaging, Instant Photo System (Instax), Optical Devises, Graphic Communication Solutions, Multifunction Printers, Recording Media & Industrial Product. For more information please visit: https://www.fujifilm.com/in/en
