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DIESEL LAUNCHES THE GRIFFED GEN 6, “THE NEXT GENERATION OF SMARTWATCHES”

Powered by Snapdragon Wear 4100+ and Wear OS by Google Platforms

by Suman Gupta

India – December 26, 2022 – DIESEL unveils the new Griffed Gen 6 Smartwatch, the brand’s latest wearable where style, innovation, and technology blend together. The smartwatch boasts features such as increased speed and performance with Snapdragon Wear™ 4100+ Platform, rapid charging, wellness features and more.

The DIESEL Griffed Gen 6 combines utility through its clip aesthetic and Diesel ethos on the display; it comes with multiple bezel colorway options like silver/black, gunmetal/black and silver and bracelet in stainless steel, DIESEL branded nylon and silicone, and leather.

Notable features include:

  • Companion App: This new app offers a richer experience for browsing and customizing watch faces, viewing your health and wellness data. Customize other various settings from tiles to Smart Battery Modes.
  • Powered with the latest version of Wear OS by Google™ (Wear OS 3).
  • Faster Charging Time: Two times faster than Gen 5, takes 30 minutes to reach 80% battery
  • Technology: Snapdragon Wear 4100+ Platform that allows for superior performance, better battery life and connectivity
  • Amazon Alexa for Smart Watches: Use the Amazon Alexa Wear OS App to set-up Alexa, enabling a variety of requests, such as asking for directions, view and edit your shopping lists, provide a weather update, and much more. Alexa will either speak the response or show it on the display, all from your wrist!
  • Measure SpO2: Get estimated blood oxygen measurements to see how well oxygen is flowing.
  • Check Heart Rate Zones: See heart rate and understand how hard the heart is working at all times
  • Get Sleep Insights: View sleep quality and history, monitor restfulness and set sleep goals
  • Customizable Dials: Perfect for those looking to customize the watch face and access quick settings.
  • Phone Dialer: Lets you make and receive calls right on the watch when bluetooth is paired with your phone.
  • Music: Spotify and YouTube Music allows users to control music playback while online and offline.
  • Connectivity: Bluetooth 5 LE, WiFi, GPS, NFC SE.
  • Google Wallet: The fast, simple way to pay in stores with your smartwatch. Tap to pay allows users to leave their wallets at home and pay using the watch, where contactless payments are available. (Only available for Android™users)

The DIESEL Griffed Gen 6 becomes available today for INR 25,995 athttp://Dieselindia.comand in select Diesel stores. For more information, visit the Diesel website.

ABOUT DIESEL:Diesel is an innovative international lifestyle company, founded by Renzo Rosso in 1978. Rooted in denim mastery and evolved into being a leader in premium fashion, Diesel is now a true alternative to the established luxury market.

The brand’s collections include apparel, accessories and a wide range of lifestyle collaborations: from fragrances, watches and jewelry, to interior design and real estate projects with Diesel Living.

Discovering, supporting, and fostering creativity is part of Diesel DNA and of its parenting company OTB, the international fashion and luxury group powering a variety of global iconic brands and companies.

Android, Wear OS by Google and Google Wallet are trademarks of Google LLC.

DieselOn works with phones running the latest version of Android™ (excluding Go edition and phones without Google Play Store) or iOS. Supported features may vary between platforms and countries with compatibility subject to change.

Snapdragon and Snapdragon Wear are trademarks or registered trademarks of Qualcomm Incorporated. 

Snapdragon Wear is a product of Qualcomm Technologies, Inc. and/or its subsidiaries.

Amazon Alexa for Smart Watches is available in select markets to pair with phones running the latest version of iPhone® and Android™.

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