DIGITAL REFRESH NETWORKS AMPLIFIES THE GROWTH OF BMW MOTORRAD SALES IN INDIA

 Digital Refresh Networks, a premier integrated creative and digital services company from India celebrates the achievement of BMW Motorrad sales which increased from 7% to 2,563 units in 2020 

by Suman Gupta

January, 2021, Mumbai; BMW Motorrad, the two-wheeler business of German luxury carmaker BMW recently announced the increase in their sales, which is considered to be recorded as one of the best ever sales in India.

Digital Refresh Networks that help build and grow brands and businesses on digital, is closely associated and offers services through an integration of research, technology in order to enhance the online engagements for BMW Motorrad. This partnership has surely run a long way being the only creative and marketing agency on board for the brand. They believe in not just offering a solution to their clients, but also supporting in amplifying a brand’s growth.

On the achievement, Mr Shivapada Ray, Director, BMW Motorrad India says, “Being a tough year, the performance of BMW Motorrad was outstanding. We are glad to be associated with Digital Refresh Networks, our digital marketing partner who have further enabled us towards a great year. With expertise and experience across the creative and digital domain, they have enabled the brand to move forward and deliver results in an otherwise tough year. It’s been a great journey with them through the years”

Barin Mukherjee, Co-Founder & CEO, Digital Refresh Networks says, “We are honoured to be aligned with BMW Motorrad and offer our integrated creative and digital solutions. We have been with the brand since the inception of business in India. With our team of domain experts, we have drawn out and executed a successful digital campaign through the year, driving online conversations and excitement for BMW Motorrad, ultimately resulting in sales. Being a part of this exceptional growth of the brand in a pandemic affected year is equally an achievement for us.”