CORPORATE / BUSINESSTECHNOLOGY / IT

Instamojo partners with Syrow to help millions of MSMEs improve customer service

by Suman Gupta

Bengaluru, December, 2019: Instamojo, the MSME-Tech solutions provider today announced its partnership with Bengaluru based Syrow, a leading CSaaS [Customer Support as a Service] company. Through the collaboration, customers of Instamojo can use the customer services provided by Syrow – 24×7 multilingual customer support through phone, email, chat, tele-calling and ticketing support. The intent is to help millions of MSME’s improve and enhance their customer service and relationship management.

Sharing his thoughts on this partnership, Sampad Swain, CEO & Co-founder of Instamojo said, “The customer has always been the core of any business. While for Instamojo it is the MSME, for the MSME it is their client base. We already offer a host of business solutions for small business owners, and by introducing a solution for customer support, this will bring value to these businesses in return. Through the Syrow app, Instamojo’s merchants will be equipped with the tools to help strengthen their customer relationship, and grow their business through insightful data on customer behavior.”

Speaking about the collaboration, founders of Syrow, Rajesh Raju and Ramana Murthy Reddicharla said, “Customer care is today a growing industry boosted by ecommerce, foodtech, fintech, medtech and the likes. As companies shift focus towards achieving customer delight levels, customer experience is bound to be the next service differentiator. In fact, consumers will no longer compare just products and prices, but also service and user experience. By providing great customer support, companies are bound to build great brand value and a loyal customer base. Through Syrow’s app, we believe that Instamojo’s merchants will be enabled to transition from the phase of customer satisfaction to customer delight.”

The Syrow App can be downloaded and subscribed to on the Instamojo App store. Instamojo merchants subscribing to the Syrow app will be offered a 15% discount and 14-day trial period as per the chosen service package

About Syrow :Syrow is a Customer Support as a Service [CSaaS] company established in 2016, for MSMEs to deliver excellent multilingual 24×7 Customer Care over Phone, Email, Chat, and Tickets by outsourcing their Customer Service at an affordable monthly subscription.

About Instamojo:Instamojo is a growth gateway platform for Micro, Medium & Small Enterprises (MSME’s) that enables them to build, manage and grow their business online. It is a one-stop shop for an entrepreneur that caters to their diverse business needs by leveraging technology,​ data​​ and ​​design. Founded in 2012 by Sampad Swain, Akash Gehani and Aditya Sengupta, Instamojo early this year raised Series B funding from Gunosy Capital, AnyPay-a Japanese payments firm and the existing VCs. ​In November 2014, the company raised USD 2.6 million in Series A funding from Kalaari Capital, Blume Ventures, 500Startups and others. Prior to this, it had raised approximately USD 500,000 from 500 Startups, Blume Ventures and angel investors Rajan Anandan, Sunil Kalra,​​ Shailesh Rao, ​​Rob ​​de ​​Heus​​ among​​ others. In 2012, Instamojo was one of the first startups from India to join the prestigious 500Startups Silicon Valley Accelerator​​ Program. ​​It ​​has ​​also ​​been​​ featured​ ​as ​​one ​​of ​​the ​​hottest ​​start-ups ​​by ​​Economic ​​Times​​ in ​​2015. Instamojo constantly works towards creating significant innovation in digital commerce, which is universally accessible to create newer opportunities & sustainable livelihoods for MSMEs.

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