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The Woolmark Company and Shoppers Stop came together to celebrate Merino wool in fashion

by Suman Gupta Mumbai, 2017: WoolFest 2017 is The Woolmark Company’s promotion in collaboration with Shoppers Stop to showcase the consumption of Australian Merino Wool in India. As part of the Grown in Australia, Made in India campaign that highlights the farm to fashion journey of wool, WoolFest 2017 was …

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