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Home Credit India Plans Major Expansion

Home Credit India to Expand Operations in Greater Mumbai, Aims 5,000 Distribution Points by 2018

– Plan ops in Panvel, Alibaug, Pen and Karjat

– To ramp up point-of-sale network, employee headcount

 by Suman Gupta

Mumbai September 28, 2017: Home Credit India Finance Pvt. Ltd., one of India’s fastest growing non-banking financial company is aiming to expand its presence in the Greater Mumbai area. The company plans to expand its presence in key markets of Panvel, Alibaug, Pen and Karjat in an effort to make its products and services available to a larger customer base.

As part of the expansion plans, Home Credit is aiming to nearly triple its point-of-sale(PoS) network in Greater Mumbai to 5,000 from the current 1,380 by end of 2018. By December 2017, the company is targeting to have 2,000 PoSs to its network in the city. To support this expansion, the company plans to ramp up its employee base by hiring 2500 more people next year. With this, the total headcount will increase to 3,238 from the current 738.

Announcing the expansion plans, Mr. Artem Popov, Chief Sales Officer, Home Credit India Pvt. Ltd., said, “Mumbai plays a very important role in the company’s growth strategy. Our expansion in the Greater Mumbai reaffirms our commitment to add cheer to the lives of our customers through new products offerings and innovative financial solutions. Our wide distribution network across the city will provide an opportunity to individuals to narrow down their search for affordable consumer durable goods.”

In terms of products, Home Credit India is currently offering 0% interest loans on 95% of all mobile phones in Mumbai. With the upcoming festive season, Home Credit India is also offering 0% interest offer on various leading home appliance brands through a series of promotional campaigns.

Recently, Home Credit India unveiled its refreshed brand identity and logo with a new tagline of ‘Now You Can’. The new branding showcases Home Credit India as a global fintech company that is transforming the way the world shops through simple and seamless financing solutions. In its new avatar, Home Credit India aims to make things that matter the most to customers more affordable through advanced technology, pan-India footprint, and presence at the point of sale, be it in store or online. The company has also launched a one of its kind Online Mini Cash Loan product. In May, the company launched its mobile app that provides customers access on the go to his/her loan details, repayment schedule and information on the due amount. Till date, the app has been downloaded 320,000 times.

About Home Credit India : Home Credit India Finance Pvt. Ltd. is a leading consumer finance provider that is committed to drive credit penetration and financial inclusion by offering financial solutions that are simple, transparent and accessible to all. One of India’s leading non-banking financial companies, Home Credit India has operations in 77 cities across 15 states in the country. The company has a strong network of over 18,000 points-of-sale through which it services over 3 million customers through an employee base of more than 17,000. Home Credit India has been recognized by Aon Hewitt as a Regional AON Best Employer 2017 for employer excellence.

About Home Credit B.V: Home Credit India is part of Home Credit B.V., an international consumer finance provider with operations in 11 countries where there is high potential to grow. Founded in 1997, we focus on responsible lending primarily to people with little or no credit history. Our services are simple, easy and fast. We operate in highly attractive markets with significant barriers to entry. We are a leading provider of consumer finance in selected countries. It is our experience and knowledge across the different markets, which sustainably puts us ahead of our competitors. We drive and broaden financial inclusion for the unbanked population by providing a positive and safe borrowing experience – the first for many of our customers. We promote higher living standards and meet borrowers’ financial needs. Our 148,000 employees have so far served over 83.7 million customers through a vast distribution network comprising 364,735 points of sale, loan offices, branches and post offices. HCBV’s total consolidated assets reached EUR 17.8billion as on June 30, 2017.



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